Business is booming.

loanDepot launches digital portal to support first-time buyers

Through loanDepot’s portal, users have access to education materials guiding them through the process of getting pre-approved for a mortgage. They can also connect to a real estate agent through mellohome, a real estate referral and broker business affiliated with loanDepot.

Additionally, the portal has a credit monitoring tool that helps users better understand their credit bureau score, as well as a home search functionality that makes it easy to browse through listings.

The portal also offers up to $4,500 in cash and incentives through the Grand Slam program, which provides access to home transaction products and benefits for users who purchase with a mellohome-approved agent and finance through loanDepot.

“Providing increased support for first-time homebuyers is a critical part of our Vision 2025 strategy focused on expanding loanDepot’s purpose driven purchase market origination footprint,” said loanDepot president and CEO Frank Martell. “We are entering a phase of profound generational change and consequently the make-up of the typical new homebuyer in this country. Our team at loanDepot is squarely focused on making sure the first-time homebuyers of today and the future have the best possible information, tools and support as they start their homeownership journey.”

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