SecureSave’s secret weapon: Suze Orman

Hello, and welcome back to Equity, a podcast about the business of startups, where we unpack the numbers and nuance behind the headlines.

This is our Wednesday show, where we niche down to a single person, think about their work and unpack the rest. This week, Mary Ann hopped on the mic with number one New York Times best selling author, producer, personal finance thought leader, and host of the Women & Money podcast, Suze Orman. We’re following up on Suze’s not-so-surprising-startup debut with SecureSave, what the company’s been up to and how Suze is thinking about protecting employees in today’s economy.

Here’s what we got into:

• How little money many Americans have saved for emergencies and how SecureSave wants to change that
• How inflation may be making it harder for people to save when they have less money to do so
• We ended, as always, with a “lightning” round Q&A in which Suze revealed her secret weapon for success

For the startup founders listening, today is your last chance to apply to the Startup Battlefield 200 at TechCrunch Disrupt 2023! Fill out those applications while you still can, and Mary Ann and Alex will be back Friday to close out your week with a special guest.

For episode transcripts and more, head to Equity’s Simplecast website. 

Equity drops at 7:00 a.m. PT every Monday, Wednesday and Friday, so subscribe to us on Apple Podcasts, Overcast, Spotify and all the casts. TechCrunch also has a great show on crypto, a show that interviews founders, one that details how our stories come together and more!